Video Marketing Tips For Youtube Marketing
17Jun

Use Video Blogs to Explode Your Online Income

You have been told that the key to making money on line is something to do with; building a list, getting traffic, affiliate marketing, or a variation of these strategies.

The truth of the matter is that the key to making money on line is ‘relationship marketing’.  You will only begin to make serious money online, if people trust you and respect your opinion.  If they trust you they will not have the fear that the product you are promoting to them, is a scam or old rehashed material.

If they like you they will buy through your affiliate link as opposed to through the 50 other competitor links that hit their inbox on product launch day.

It can be very difficult to build a relationship with people online given the impersonal nature of the medium.  It’s difficult to connect with someone through the written word, text or images.

The key to truly connecting with people on multi-dimensional level is video marketing.  By creating a video blog your subscribers get to hear you, see you, and get a feel for your personality.  They can hear sincerity in the tone of your voice, excitement in your facial expressions and obtain trust in your body language.

Who are you more likely to buy from;

a. a person that sends you dull boring emails 3 times a week or

b. a person who sends you entertaining videos where you can see, hear and connect with them on a level that is impossible with any other medium.

I rest my case.  The thing about Vlogs is that you don’t need sophisticated equipment or expensive software.  YouTube offer a one click feature that enable you to record a Vlog instantly through your web cam.

Vlogs don’t need impressive transitions or special effects, they just need you being you in front of the camera.  This connects with people like no other medium, and it will build a relationship with your viewers which in turns builds trust.

Once you have trust, your sales will explode and that is inevitable.  You just need to switch your focus to video marketing.


Posted in: Video Marketing | maoflynn @ 3:59 pm
Jun

Affiliate Marketing With Video Marketing – Is Video Creation Worth the Effort and Cost?

Video Marketing is the single most powerful traffic generation technique online today. Thus does it not make sense to combine it with ‘affiliate marketing’, the # 1 business model for making money online?

Video Marketing

Video Marketing

Many affiliate marketers avoid video marketing because they think they do not have the technical expertise, expensive equipment, cutting edge software or the ‘radio voice’ to create professional video. That is a fallacy. It is possible to create cutting edge video that does not require any technical expertise, software, equipment or without you appearing in the video.

Video Marketing maximizes your ROE (Return on Energy). You create the video once and submit it to the top 50 video sharing sites, and hey presto you have created 50 streams of traffic that will send ‘laser targeted’ prospects to your site, everyday on complete autopilot and it’s completely FREE.

Furthermore, it has been proven that video increases click through rates and conversions like no other internet marketing strategy. It enables you to connect with your viewers in a multi dimensional level and so it satisfies all the senses, and above all builds trust. It also means you no longer need to write ‘incredible sales copy’, one reasonably professional video can get higher conversions than even the best sales copy.

You must have noticed that many of the internet marketing gurus have conducted their BIG PRODUCT launches using nothing but video. Heck I’m aware of a major super affiliate who uses video as his pitch page and when it stops playing it redirects the viewer to the Clickbank checkout page, completely bypassing the vendor’s sales page. And guess what, his conversions are soaring. Better again the redirect cloaks the ‘affiliate link’ so many of these site visitors think it was the actual vendor’s video in the first place.

Not only is video a powerful sales and conversion tool, but if you know how to use it correctly you can blast your websites all over page one of Google. In fact I routinely dominate the # 1 position in Google without back links, SEO or spending a single dime, and I do it in as little as 24 hours using video marketing.

The other powerful attribute about video marketing is that for every video you submit, you will have created a new one way back link to your site automatically. This further boosts the position of your site in the search engines.

What If I told you that you could create ‘high conversion’ video in minutes from scratch, that would increase your sales and conversions by up to 10 times? Well it’s true, you can.

Consider video marketing in terms of its ROI. You invest 10 minutes to create a video. You can then put that video on YouTube in front of millions of people, on 50+ other video sharing sites, on your sales page, on your Blog, on Squidoo, hub pages and all the other major web 2.0 properties. Imagine all of these sites will have your affiliate links posted beside the video, can you thus see how profitable one video can be?


Posted in: Video Marketing | Tags: , , , | maoflynn @ 12:56 pm
1May

10 Tips on How to Create Better YouTube Videos

Many people are slow to embrace video marketing because they feel they need sophisticated equipment, or video editing software to create professional video. Nothing could be further from the truth.

Using YouTube quick capture feature all you need is a simple web cam. Using a web cam is a very powerful way to connect with your target market, and build a relationship with them.
The following 10 tips reveal how you can create professional grade YouTube videos using nothing but a web cam and YouTube ‘Quick Capture’ feature.

1. Use a plain Background. You need to ensure you shoot your web cam video against a plain background such as a painted white wall. There is nothing more irritating or unprofessional than floral wall paper or worse still a persons living room in the background with their pet dog walking around wagging their tail. You should treat your internet business as a real business, only then will people take you seriously.

2. Create a quiet environment. It is essential that you turn off all cell phones, office phones, fax machines, printers, air conditioning and any other electrical devices that could interfere with the sound quality of your video.

3. Positioning. Position yourself such that your head and shoulders takes over at least two thirds of the screen. You will want to look directly down the camera as if you are having a face to face conversation with your target market.

4. Create effective lighting. A good tip is to position a desk lamp behind your laptop and tilt it such that it is illuminating your face. This will prevent your video from appearing dark, or lacking in clarity.

5. Dress to match your target market. If your target market is stock market traders, then wear a suit and tie. If you are in the IT industry, then wear a smart open collar shirt. This technique is called ‘mirroring and matching’, and it is an important method for getting your target market to relate to you.

6. Speak with clarity. This may seem obvious but when some people hit the record button they get excited and tend to speak too quickly. Now that does not mean you should speak in a monotone or at a snails pace. You should alter the rhythm of your voice to emphasize points. It has also been scientifically proven that those who speak with a ‘deeper voice’ are perceived as more authority figures. So try to consciously lower your voice by a few octaves. Also avoid annoying fillers such as ‘ahhh’ or ‘ummm’. They decimate your professionalism.

7. Use the ‘Cliff hanger’ method. Simply give the viewer an exciting reason at the start of your video in order to keep them viewing right to the end. You might say something like; “Be sure to watch this video right to the end as I will be revealing the exact steps I take to earn $10,000 per week online”.

8. Connect with the viewer. You need to get in the correct mindset before you shoot the video. Don’t think of it as a mass communication that will be seen by plenty of strangers you have never met. Consider it as a one-on-one conversation you are having with a dear friend. This will soften your body language and make you seem more personable. You will be able to connect with viewers more easily and they will get a feel for the type of person you really are.

9. Do not read out a script, be natural. This is essential. If it looks like you are reading out a script word for word, you will lose rapport and not be able to connect with your viewers. Have a few bullet points in front of you to spark your conversation and to keep it flowing in a structured way.

10. Always over deliver. Never create a video just for the sake of it. You need to impress your target market with valuable content that paints you as an expert in your niche. Deliver the same old rehashed materials will negatively affect your image.
If you are interested in generating significant traffic from video marketing, then I strongly recommend you follow a tried and tested blueprint.

Posted in: Uncategorized,Video Marketing | maoflynn @ 11:10 pm
30Apr

10 Tips To Get More Views On YouTube

If you are reading this article, then you no doubt realize the incredible traffic generation potential of video marketing on YouTube. Essentially it is a numbers game.

You need to get as many video views as possible, to a video with a strong call to action that will in turn drive mass traffic to your internet websites.

Follow the 10 proven strategies below, and your YouTube views will soar.

1- Create a compelling title that indicates an attractive benefit of viewing the video. No wonder titles with large monetary figures attract huge views.

2- Post ‘video responses’ under popular videos that have the most views for your subject matter. This will siphon their traffic to your video and boost your views.

3- Put a live link at the start of your description and tell the viewer to click on that link at the end of the video. YouTube viewers are ‘click happy’ use that fact as they often won’t type out URLs.

4- Ensure that your video is water marked through out with your websites URL, this burns the brand into their minds as they watch the video.

5- Use the cliff-hanger method. Divide your video into 2 parts, the first one on YouTube. In order to watch the exciting conclusion, they have to visit your site.

6- Do not include scrolling messages on your video, it irritates the viewers enjoyment of a video and makes them far more likely not to watch your video right to the end.

7- Use YouTube’s community features and invite friends who are likely to be interested in your video. The more you interact within the community, the more people will subscribe to your channel and watch your videos.

8- Select a theme that will boost your videos chances of going viral. Money, sex, controversy or something of a shocking or amazing nature will increase the chances of your video going live.

9- Adding a verb to your videos title will increase the chance of it getting search engine traffic. This is because videos with verbs e.g ‘golf swing’ and words like ‘how to’ often appear in Google.

10- The shorter your videos are the better. 5 – 10 seconds are best.

This short article has really only scratched the surface.

If you are interested in taking full advantage of the incredible power of video marketing, then I suggest you invest in a proven, tried and tested video marketing blueprint.

If you are interested in discovering the exact strategies I use to dominate the front page of Google within 24 hours using video marketing, click here

Posted in: Video Marketing | Tags: , | maoflynn @ 4:01 pm
23Apr

YouTube Video Marketing Tips To Boost Your Online Business

Online video marketing is a supremely powerful method for driving a tsunami of traffic to your internet websites.  In order to harness the power of internet video marketing you need to dominate you niche on YouTube.

YouTube Video Marketing Tips

YouTube Video Marketing Tips

However its no good attracting viewers to your videos, unless you can get your videos to convert. By ‘convert’ I mean to get people to take action and visit your website having watched video marketing.

The 5 C’s to online video conversions are as follows;

1. Compel Your Viewers To Click
The videos title is responsible for 80% of your views.  It must grab the attention of the viewer and compel them to click to watch the video.  From an internet marketing perspective your title should contain all of a number of the following;

  • Your Primary Keyword
  • Make Money
  • Short Time Frame
  • Social Proof

For example the following headline will generate a high conversion rate;

“Google Adsense: $1,000,000 in One Month and I’ll Prove it to You”

2. Curiosity

If you can create a sense of curiosity in the ‘thumb nail’ of your video, the viewer will not be able to resist clicking on your video.  An effective technique is to tell the viewer you are going to reveal a secret strategy that is going make a big difference in their life.

3. Cliffhanger

Give people a taste of what you have to offer in your video, and leave your viewers hanging such that they have to visit your website to get the mouth watering conclusion.   The key here is that the only way for your viewer to watch the 2nd part of your video is to leave YouTube, and visit your website.

4. Call to action

Ensure that the first part of your description is a live link to your website.  Then have the final slide on your video having an arrow pointing to this link.  YouTube viewers are ‘click happy’.  Conversely they are not going to bother typing out a URL.  That is why it is essential you bring their attention to your click able link.

5. Controversy

Don’t be afraid to be controversial, it will increase the likelihood that people will start discussing your video in forums and blogs and this will create a very effective form of viral marketing.

If you are interested in discovering the exact strategies I use to dominate the front page of Google within 24 hours using video marketing, click here.

Posted in: Video Marketing | Tags: | maoflynn @ 10:31 pm
Apr

How To Make Money With Video Marketing

Video Marketing is arguably the greatest automated money making machine online today.  It is being used by savvy affiliate marketers to earn large commissions and product vendors to drive targeted traffic to their internet websites.

If you are not engaged in YouTube video marketing they you are ignoring the worlds second largest search engine, YouTube.  It’s no secret that there are now more daily searches performed on YouTube than on Yahoo or bing.  So effectively if you are not engage in online video marketing on YouTube, you are haemorrhaging sales guaranteed.

Ask any internet marketer worth their weight in salt, and they will tell you the ‘highest conversion’ traffic comes from organic placement in the search engines.  This is because that traffic is actively searching for your product or service.  They are almost pre-sold on your product before they even visit your website.

Ever since Google launched its universal search feature, video has been blended into the search results in the SERPs pages.  Inside my e-book Video Marketing Devastation, I reveal the exact strategies I use to dominate the front page of Google using internet video marketing.

Can you imagine following a step by step blueprint that will result in you posting online videos to YouTube, that will appear at the top of Google often in as little as 24 hours, and cost you absolutely nothing.

In effect your sales will sky rocket, because not only are you getting high conversion traffic, but its not costing you a dime.

Inside Video Marketing Devastation, I reveal my video marketing secrets that will result in you dominating Google just like I do for my main keyword phrases.  Consider the following screen shot in which I completely dominated Google for the term ‘kitesurfing accidents’.

Video Marketing YouTube

Video Marketing YouTube

Can you imagine if you were able to take the #1 position in Google for any term you wanted, and it didnt cost you a single dime?

Well imagine no further It’s now possible thanks to my discovery.  Click here if you want to know how to achieve these awesome results.

Posted in: Video Marketing | Tags: | maoflynn @ 5:03 pm
Apr

Top 10 Video Marketing Tips

Video Marketing is one of the most powerful internet marketing strategies for driving targeted, passive traffic to internet websites.

video marketing tips

Video Marketing Tips

In fact it is a perfect companion to article marketing and both combined will drive perpetual traffic once they have been created and distributed.

Many marketers shy away from video marketing because they feel they lack the technical competencies, software or dislike appearing on video.  This is a bad idea because YouTube.com is now the worlds second largest search engine having more views daily than either Yahoo or bing.

Search engines also love video so it is not that difficult to get to the #1 position in Google with a well optimized video.

Implement the following 10 steps and you will notice a spike in your internet marketing traffic.

Step #1: Pick a ‘hot topic’.

You need to find a topic that is regularly searched on Google.  This will enable you to create a video that will get substantial web traffic.  The following tools are effective for finding ‘hot topics’

  • Yahoo Answers – Visit http://answers.yahoo.com and type your primary keyword phrase into the search box.  Record the more popular questions asked pertaining to your topic and base your video on those answering those questions.
  • Google’s Keyword Tool – Visithttps://adwords.google.com/select/KeywordToolExternal and enter your primary keyword phrases record topics with high search volumes and consider writing on these topics.
  • Google Trends – Visit http://www.google.com/trends and explore the current hottest trends on the internet.

Step #2: Perform detailed keyword research

Now that you have selected a ‘hot topic’ pertaining to your niche, the next step is to perform detailed keyword research.  Use tools such as Keyword Elite to generate a list of keyword phrases.  This is a key step that will form the back bone for attracting views to your article.

Step #3: Decide on a theme for your video

You need to pick a theme that is suitable to your topic yet geared towards maximizing your video views.  Some of the most successful themes on YouTube include; sex, humor, weird, spectacular, celebrity, shocking, mysterious.  Obviously if your video is about a serious matter such as ‘cancer’, you can’t use a theme like sex or humor.  But you could use a theme such as ‘shocking’.  Matching theme with content is an important step as it will greatly affect the videos chances of going viral.

Step #4: Write the script

Every video needs a good script.  Spend some time creating an outline of what your video will discuss.  Write a script that blends the topic with the theme.  Make certain that your video is not a commercial nor delivered in a boring, monotone style lecture.

Step #5: Create the video
There are several different options for video creation;

  • You could use Camtasia to turn a Microsoft PowerPoint presentation into a video.
  • You could use Camtasia to do a screen capture video that records what you are doing on screen (perfect for software demo)
  • You could use Article Video Robot to turn your article into video at the click of a button with automated graphics and voice over. (very powerful software)
  • You could use the slide show creator in Traffic Geyser.
  • You could use your web cam to create a Vlog starring you.
  • You could use software such as Cyberlink Power Director to take a video from your camcorder and add professional transitions and effect.

Which ever option you choose take time and make it look professional.  You should also include a short ‘intro’ and ‘exit’ clip at the beginning and end of the video that states your website address and what your website is about.  Try and hook the viewer with something interesting such as offering them a free, related product.

Step #6: Write a key word rich headline
You now need to refer back to the key word list you generated in step 2.  Select some of the more popular keyword searches and create a title by combining these keywords.  Ensure that your more popular keywords are close to the beginning of the title.  The closer to the beginning the greater the weight given by the search engines.

Step #7: Write a key word description

You description should always begin with a live link to your website.  This is important for several reasons;

  • Building back links which are essential for improving your search engine ranking
  • Many YouTube viewers automatically look in the description box for a link to conveniently click through to the website pertaining to the video.

Keyword rich descriptions increase the keyword density of your video and further improve ranking in the search engines.  So embed your major keyword phrases in the description.  Do not spam the description box however; ensure the text reads fluid with a human reader in mind.

Step #8: Insert major key words in the tags field

You need to go back to step 2 and select the most popular keywords pertaining to your video.  Insert the keywords in this tag field separated by a comma.  Do not insert more than 8 keyword phrases as to do so may be interpreted as spamming.

Also ensure you select the most appropriate video category.

Step #9: Mass distribute your video.
If you can afford the $47 per month fee, I would strongly recommend using a service calledTraffic Geyser.  I personally use this service and it really is a powerful online video marketing weapon.  It enables me to distribute my video to 23 + video sharing sites at the click of a button.  It will also strip the audio from the video and upload it to a huge number of pod casting directories.  Furthermore it will send many of these newly created links to social book marking sites for further website traffic and exposure.

If you are not willing to spend $47 per month then a free alternative would be Tube Mogul.  This service doesn’t offer the automated video creation, pod casting or social book marking offered by Traffic Geyser but it is a viable free alternative.

Step #10: Market Your Videos

You now need to market your video within the video sharing sites and external. You can do this by posting links to your video on related; forum posts, Blog posts, and Yahoo Answers.  You should use a tool like Bookmarking Demon to social book mark your sites and drive instant targeted traffic.

This is a huge area so I strongly recommend you checkout Video Marketing Devastation for more information.

I trust you found this post insightful.  Video Marketing is one of the most powerful forms of marketing online today.  As you can see if you follow the previous 10 steps it is not that difficult to master.  So embrace it, take the necessary steps and benefit from this supremely lucrative medium.

Posted in: Video Marketing | Tags: , , | maoflynn @ 4:24 pm
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